CREATIVE PARTNERS
Kent MacDonald | Art Director & Copywriter
TENSION: Tourism on Vancouver Island is marketed through postcard beauty, while its most compelling stories remain hidden in the shadows.
THE BIG IDEA: The island doesn’t let everyone leave – Some stories are still trying to. Come visti and Unearth Our Stories hidden in the shadows.
TAGLINE: Unearth Our Stories.
The Hearse – This funeral car roams like a lost soul, pulling up to markets, block parties, parks, beaches, universities and bars to spread the chilling tales of The Island.
Pamela Anderson — A Vancouver Island Icon. Born in, and now residing in Ladysmith.
Listen and wander to a self guided tour with Pamela as she tells you about the haunting history of the souls who never left the island.
Visit any Vancouver Island Visitor Centre to grab a mystery pin and postcards celebrating the Island’s chilling stories.